Loud Music Matters When You Drink


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Loud music matters when drinking

If you find yourself drinking faster while ordering cocktails in a hurried succession. Remember the music always matters when you drink.

Young people dancing in nightclub

Loud music and sounds matter and can cause us to believe we have stouter tolerance to booze. Music can affect the way we consume both drink and food. Music effects the whole enchilada. It can also influence what we eat, how much we consume, and the rate of how we eat it.

Music and certain sounds actually can make us gulp down those beach bar potions in record time. Blaring music and certain noises or sounds can “drive us to drink”. No wonder club owners and DJ’s frequently crank it up! Louder, faster and longer.

Loud Music encourages drinking!

Just as interesting though, it was discovered that larger glasses encourage more drinking, particularly when it comes to wine. So the larger the glass, the more wine you’re likely to order. Music and glass size, it seems, are the ideal combination of getting patrons to drink faster and order more. Sounds like a golden ticket to bigger sales!

But before you get mad at the establishment, you’d better look within. It seems that your mind might be playing some tricks on you after all. According to recent studies, alcohol is capable of changing the neurons in your brain in such a way that it actually motivates your brain to want to consume more alcohol. Not only that, the study found that the more you drink alcohol over a span of time, the more obvious these changes will be.

I like my dopamine receptors.

You can thank the dopamine receptors in your brain. They’re the ones who like to party, particularly the one scientists refer to as D1. The D1 neurons are nicknamed the “go” pathways. Think of them like your old college roommate who furiously chanted, “Chug! Chug! Chug!” while you did your first keg stand.

The irony of it is that while we feel fuzzy after a long night out drinking, perhaps even being shocked to hear tales of what we did or said during that time, alcohol is actually improving our memory, only in a very self-serving way. It’s self-promoting, lingering on the memory of drinking alcohol and encouraging you to do so again. And again. And again. And so on.

This excites scientists though who quite possibly have unlocked the key to helping millions of people with addiction issues to help them block that pesky D1 neuron from making so much noise. Of course that won’t stop the noise at the bar though. If you’re looking to drink less on a night out, and spend less too, you’ll have to look for a quieter venue with slower music, and smaller glasses.

I personally enjoy the beach bar life, with the gentler, slower and the beauty, both natural and sometimes not so natural look.

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